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What is ADVERTISING Course in Delhi is all about

FAQ - Advertising

1. When was Advertising course introduced at craft?

The advertising course was introduced 4 years back in July 2006.

2. Who are the faculty who teach in advertising program?

All of our faculty members are academically qualified with excellent industry experience. Most of them have done their advertising degree program or best advertising programs offering diploma from the best advertising schools in the country. We also have many visiting faculty members who are also currently working in Ad agencies as Senior Copywriters and creative directors and will help you learn advertising.

3. How many courses in advertising does craft offer?

CRAFT has a wide range of specific courses catering to mass media, advertising and public relations industry. We offer advertising diploma courses or top advertising graduate programs for graduates and post graduates who want to make their career in advertising. Advertising, PR and event management course and creative writing Course are two courses offering Advertising classes as part of their curriculum. You may choose to learn copywriting or visualization as a part of any of the above mentioned courses if you are a undergraduate or a post graduate. We also have distant learning advertising diploma course that is more focused on specific advertising subjects. We do not offer a advertising degree program but are considered as one of the best advertising schools or top advertising college in delhi.

4. How many students are taken in your advertising program?

We have only 10 seats for students interested in the advertising diploma course. We don’t believe in teaching masses, our aim is to teach that small group of students and make sure they attend advertising program and make a good advertising career.

5. Does it make a difference if I choose to do an online advertising course instead of a full time course from advertising college or advertising universities?

It is not essential to do a full time or part time advertising course to enter the field but a full time advertising course has more weight-age and can increase your rate of career growth. A full time or part time colleges for advertising offering advertising course can only polish you and be an entry ticket to the industry.

6. Is it compulsory to have a Diploma in Advertising or advertising design degree to get a job?

If you have been part of any of the advertising universities or advertising diploma courses, your rate of career growth will be much higher than any person who has not got proper advertising training. So if doing advertising education can be a key to a better and faster career growth why wouldn’t someone join an advertising course in one of the advertising college.

7. What are the qualifications / industry experience of advertising faculty?

All of our advertising staff members are academically qualified and have an excellent industry experience. Most of them have done their masters degree in advertising from well known advertising institutes while others have attended one of the top advertising programs offered by the top advertising college in the industry. Many of our Visiting faculty who are also currently working as Senior Copywriters and Creative Directors in Advertising Agencies through out the country.

8. Which are the best advertising schools or advertising institutes in India?

Five Best advertising institutes offering best advertising programs in India / Advertising diploma courses in India. This a list of best advertising institutes offering Advertising diploma in Mumbai ,along with their Eligibility criteria and course duration is also mentioned below.

BA in Advertising
Nizam College, Gunfoundry, Hyderabad, Andhra Pradesh
Class XII 3 years

BA in Advertising
Government College for Women,
Begumpet, Hyderabad Andhra Pradesh
Class XII 3 years

BA in Advertising
Loyola Academy College, Alwal, Secunderabad Andhra Pradesh
Class XII 3 years

BA in Advertising
Kakatiya University, Vidyaranyapuri, Warangal - 506009 Andhra Pradesh
Class XII 3 years

BA in Advertising
JB College, Jorhat, Dibrugarh University Assam
Class XII 3 years

BA in Advertising
Jamia Mallia Islamia, Jamia Nagar, New Delhi 110025
Class XII 3 years

Post Graduate Diploma in Advertising and Communication
National Institute of Advertising 204/5, Lane W4D, Western Avenue, Sainik Farms, Khanpur, New Delhi 110062
Graduation 1 year

Advertising Media Management
Mudra Institute of Communications
Ahmedabad (MICA) Shela, Ahmedabad (380058) Gujarat
Graduation 2 years

BA in Advertising
MLB Arts and Commerce Autonomous College,
Rani Durgavati Vishwavidhalaya, Gwalior Madhya Pradesh
Class XII 3 years

Master of Advertising and Public Relations Management
Devi Ahilya Vishwavidyalaya 'Nalanda Parisar',
169 Ravindra Nath Tagore Marg, Indore 452001 Madhya Pradesh
2 years

BA in Advertising
Jai Hindi College of Arts and JT Lalwani College of Commerce, Mumbai Maharashtra
Class XII 3 years

BA in Advertising
Anand Bhawan,
DadabhaiNaoroji Road,
Mumbai Maharashtra
Class XII 3 years

Diploma in Advertising and Marketing
Xavier's Institution of Communication (XIC),
St. Xavier's College, Mumbai 400001 Maharashtra

Diploma in Advertising, PR and event management and Course in Creative writing
CRAFT: Center for research in art of film and television. sec-7, Rohini. New delhi;110085. Tel:32416868.32916868.
Twice in a year. For more details visit: http://www.log2craft.org.

9. Do I need to do an internship to get my advertising diploma certificates?

Internship is essential to complete your advertising course at almost all colleges for advertising diploma. Being oe of the top advertising schools we give much more importance to internship than most graduate degree advertising colleges. We are an advertising college that provides our students with their advertising certificate only after they complete their internship. If you join Craft advertising undergraduate or postgraduate college and are serious about your advertising career, we can promise you internship offers, but its upto you to convert it in a job offer.

10. If I complete my advertising course from here what type of internship assistance will Craft provide?

Unlike any other top advertising colleges or advertising institutes, if you are serious about your advertising career, we can promise you an internship offers but its upto you to convert it into a job offer. Craft as advertising graduate school helps it’s students in finding internships and jobs.

11. What type of job placement assistance is there after graduation?

Informally, we do assist students by providing job leads, workshops on portfolio development, resumes, etc. Formally like other top Advertising colleges we have a formal job placement assistance for the online advertising diploma course students and regular course students of advertising in college but we can promise you an internship to students who are willing to work hard.

12. Is one year advertising diploma good enough / sufficient to learn advertising.

We as one of the Top advertising college believe that 6 months to 1 year advertising diploma course is enough time to polish a student’s skills and carving him into a professional Ad person. It is recommended that you do an advertising course from the best advertising schools or advertising universities irrespective of the course duration.

13. What does an Advertising professional do?

The role is very diverse and depends on organization to organization. The tasks imply typically:

# Creating an effective, original and targeted marketing copy for the promotion and sale of goods and services.
# Working in tandem with other departments for writing creative works for promotions, direct marketing (e-mailers, newsletters), advertising and content for the site, etc.
# Interacting with customers and help content issues.
# A deep knowledge of the target group and maintaining the appropriate tone of voice while writing copy.

14. Does it matter if I don’t have an advertising bachelor degree?

Not having the graduation / advertising bachelor degree means you enter the industry very late and without the basic advertising. So entering the industry without completing any course in advertising does slow down your career growth in the industry, but it makes your survival more difficult as you are not prepared to enter the industry. It’s ok if you do not have an bachelor degree in advertising, as you still can do your post graduate advertising diploma course for the top advertising schools in india. Completing education in advertising is essential be it an advertising degree program or advertising diploma course.

15. How well recognized is CRAFT and its courses among other colleges in advertising?

Our courses in advertising started in 2006 and are well established and geared specifically for the industry needs. Our students are working in organizations like CNBC- Network 18, Aaj Tak, Sports 7-Dubai, VIBGYOR, etc. We consider ourselves to be part of one of the top advertising colleges in the industry offering a set of top advertising graduate programs.
Craft along with best advertising programs also has experts in Copywriting, advertising, pr and journalism, who advise on all of our courses. In addition, each of our tutors and lecturers contributes recommendations and suggestions on an ongoing basis.

16. Does having advertising certificate matter in the industry?

Although it is not MUST to officially learn advertising, but attending a advertising graduate school can prove to be an advantage especially in the competitive job scenarios. Most companies do take on young graduates in subjects like english, marketing, creative writing etc. and a course in advertising certainly does improve chances of being selected as well as gaining more knowledge about the career. Experience is another binding factor that ensures success.
Most of the top advertising colleges offer post-graduate advertising diplomas or master degree in advertising and the eligibility rules are that you must complete your Bachelor of Arts in any discipline, preferably english, liberal arts and humanities. The course in advertising generally lasts for about a year and admission is based on merit (in most cases). Some of the topics covered in advertising courses are marketing, advertising, communication, media planning, script writing and editing, news editing, media techniques, partial mass media etc. Our advertising classes also includes practical training (one-three month) where the students are given the chance to learn in a public sector organization, advertising agency or something similar.
We believe having a diploma or degree in advertising can give you an upper hand in the industry. Any diploma course offering education in advertising acts as an entry point. We don’t offer a advertising degree program but staying for so long in the industry we have realized that in advertising industry it is your knowledge that matters in the long run, not your degree. Of-course your value and demand increases in the industry if your diploma or master degree in advertising from the the top advertising colleges in the country. So carefully choose the best advertising college for your further studies.
(Please find out more about best advertising school s offering top advertising programs in above questions.)

17. What type of people join colleges for advertising?

Programs in advertising are perfect for people who are or want to work in advertising or related fields like public relations, marketing, content writing etc. - who want to develop a better understanding by improving his communication skills. Usually top advertising programs are suitable for anyone contemplating a graduate or a post-graduate course, by utilizing his creative art or copywriting skills.

18. What kind of career options will I have if i join any of the schools in advertising.

At craft, after keeping in mind all the aspects of copywriting and art direction we have designed broad based advertising courses. In advertising, career opportunities are endless, but just to give you an idea we have listed some of the designations below:
Art director
Visualizer
Media planner
Ad agency copywriter
content developer
creative writer
news reporter
editor
script writer
dialogue writer
Copy head
Creative Director

After you come out of top advertising schools with either a masters degree in advertising or diploma from any of the schools in advertising. You will have to join as a trainee in any of the above positions. No matter which schools in advertising you go to, or where you do your master degree in advertising from, you will have to climb up step by step. Just that doing it from the top advertising school will help you climb up the ladder in no time, where as not joining any colleges in advertising offering best advertising programs will slow you down.

19. How many hours in a day do classes of advertising in college take?

The classes of advertising in college varies from semester to semester. You can count on roughly 12 hours in a week including classes, labs or group work. Additional hours may be taken up outside of class time for projects.

20. How are the advertising certificate course admissions handled?

Like all top advertising programs or top advertising schools we also take in students who have met our admission criteria, which includes the deadlines for admission and have attended the orientation session. The applications for course of advertising in college are evaluated on the basis of prior work experience in ad field, academic track record, & willingness to learn a specific course. All the applications received for best advertising programs are aligned according to the date of submission.

21. What is the overview of advertising certificate course that Craft offers?

Our programs in advertising are designed to enhance the communication skills of our student, so that he/she can easily cope up with the industry.
All private corporations, government and non-profit agencies depend on trained advertising professionals to use communications strategy, tools and techniques and help build and maintain their relationships between them and their publics. Our programs in advertising focus on perfecting our students in giving the best output while simultaneously dealing with the high work pressures.
Our advertising undergraduate Course essentially covers the learning and practicing the role of a professional copywriter or art director in an ad agency. The top advertising graduate programs we offer, provides in-depth training to all our students which prepares them thoroughly for the industry.
Please find our advertising graduate programs course structure below:

Advertising: An overview
Mass Communication: Theory and Research
Classics & Advertising Advertising Agencies.
Modern and Modern Advertising Advertising Agencies
Advertising models and strategies
The Art of oral, written and visual
Elements of Press, Radio, Television and Internet Advertising
Advertising and Public Relations
Public service ads
Still Photography for advertising
The art and craft of writing for newspapers and magazines base paper
Still Photography: Theory and Practice
The Art of Radio Advertising
Sound Studio: Theory and Practice
The art and craft of television advertising
Television Camera & Lighting Techniques: Theory and Practice
Video Editing: Theory and Practice
Television 2D/3D graphics and animation: Theory and Practice
Comprehensive tutorials on the production of advertising material for newspapers and magazines
The exercises in the production of Public Radio
The exercises in the production of television advertising
The exercises in the production of advertisements for the Internet
The exercises in the production of Public Service Ads

22. What kind of education in advertising do I require to keep up with the industry standards?

Advertising as a subject appeals to a broad sweep of people. Usually, our students come from varied backgrounds. They could be students, teachers, managers - in fact, just about anyone who wants to learn advertising. To study advertising you just requires a basic advertising education i.e. english speaking, persuasive writing and creative ideas.
The CRAFT’s offers top advertising graduate programs which are extremely comprehensive. Graduates are well trained in all aspects of advertising. Beyond this, all students are encouraged to join a professional association and participate in the professional workshops and press activities.

23. Are advertising classes instructor led or self paced? If both, what is the breakdown?

Most advertising diploma classes are led by Creative directors who usually take up writing exercises,PSA case studies, news bulletins, presentations, ads etc. We also make sure that all our students take out time for self study and are self motivated enough to gain knowledge from where ever they can find. Our guest and permanent faculty usually stay back in the institute after classes to offer extra help/support to students who need it.

24. Are there pre-requisites for entrance to the advertising undergraduate program or post- graduate program?

Because writing and art are the fundamental component of education in advertising, applicants must have a flair for writing or art.
All applicants must also provide us with the following before the deadline:
■ Resume
■ Contact details of Ad person who the applicant has taken guidance about the career in adverting.
■ A 500-word statement explaining the details of what he/she learned by talking to the professionals and why the applicant decided to choose advertising as a career.
Applicants who meet the selection criteria and who have sent their applications by the deadline date will be invited for Interview. After which the applicants will be admitted to the advertising Diplomas Program.

25. How many students are accepted in the advertising Certificate Course and the average age?

CRAFT accepts 10 students on an average in our advertising course. The age can very significantly from early 20s to second career people in their 50s. If you are determined to learn advertising we promise you the best available advertising course in the industry.

26. Do we require any special equipment while studying any of the graduate degree advertising course or regular diploma in advertising?

You will have to have an access to computer for completing assignments and you will also need high-speed Internet to receive official e-mails. Knowing that technology and advertising go hand in hand we recommend you to buy a laptop. We also have computer labs accessible to students at all times.

27. Approximately what is the ratio between advertising undergraduate and post graduate applicants for top advertising graduate programs?

The ratio of advertising undergraduate and post graduate applicants applying to the top advertising graduate programs vary from year to year. It usually has about 40% recent graduates from high school or college programs; 20% are those who have worked for a few years in the ad agency; and 30% who already have general degrees but want to do their specialization as copywriters or art directors.

28. What courses are the top advertising college or top advertising schools offering?

There are various advertising graduate schools in india which offer bachelors degree in advertising or masters degree in advertising. But Most of advertising design degree colleges or courses of advertising in university have combined course of advertising, public relations and event management. Mostly all the best advertising degree courses like graduate degree advertising courses, master degree advertising course or any other advertising college degree course offer an MBA which gets you entry in the advertising industry but only as a management or client servicing person. If you need to get into the hard core advertising then you must do a diploma course from the best advertising school which will help in training you to be a professional copywriter or an art director. Before you join the best advertising school in your list you must know what does it carve you into a art director or copywriter or client servicing person.
If you want to be on the creative side of advertising we would suggest you to join any of these courses offered by the best advertising colleges.